1. Guy Kawasaki

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    1. Mentioned In 13 Articles

    2. Creation + Curation is the Way of the Future

      Creation + Curation is the Way of the Future
      It's almost impossible to single-handedly provide your readers with every bit of content they're looking for. Even if you're an expert in your field, readers still want the most up to date information on what's going on in the industry. They what to know what other noteworthy sources are saying about your topic or perhaps they need localized information for the area their business is in ...
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    3. How to Get Started as a Content Curator

      How to Get Started as a Content Curator
      Stacey Miller of PRWeb offers five rules to help marketers begin curating as part of their content marketing strategy. Here are a couple of things that stand out for me within Stacey's post: Before even beginning the list of rules, Stacey defines curation, as well as describing the value of curation for marketers. A good first step since many marketers are still in the education phase for this powerful ...
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    4. An interview wtih Guy Kawasaki discussing Content Marketing

      An interview wtih Guy Kawasaki discussing Content Marketing
      Interview with Guy Kawaski. He has some specific thoughts on the future of content curators not curation itself. With so many sources of original content, it's getting increasingly difficult to stand out from the crowd. You have to create, curate, and share content, but you must also position yourself as an expert and genuinely interact with your communities. While this may be a trend that we'll see in ...
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    5. Content Curation - The Time is Now, and the Price is Right

      Content Curation - The Time is Now, and the Price is Right
      Danyl Bosomworth of Smart Insights provides 23 ideas for content curation. Danyl starts off by pointing out two of the key drivers of investing in content curation: "Ive been spending some time this week writing a content marketing plan for a client, at First 10. As a part of that plan Ive focused on content curation as a major part of the programme of activity over the next 12 months ...
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    6. Guy Kawasaki Wants You To Love Google+ As Much As He Does

      Guy Kawasaki Wants You To Love Google+ As Much As He Does
      Google +, a more sophisticated facebook or just another outlet to monitor? In the Book, Kawasaki says that Google brings power to Google+ roughly equal to Apple having Steve Jobs as CEO. When we attended BlogWorld last year, we sat in on a discussion between Kawasaki and Chris Brogan, in which he expressed similar sentiments. At that time, he said, I think Google+ is to Facebook what Mac is to Windows.
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    7. Where Do You Find the "Good Stuff" to Curate?

      Where Do You Find the "Good Stuff" to Curate?
      Curators often wonder where they can find ideas to shape their stories and coverage. There is no easy answer, though many claim to know. Why is any story you see or hear or read interesting? Answer that question and you will know "what," if not "where" to find content of high interest to a firm's potential customers. Industry trade journals and blogs always are a good place to start ...
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    How to Feed the Content Beast (without getting eaten alive)

    Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.

     

  3. About Guy Kawasaki

    Guy Kawasaki (born 1954), one of the original Apple employees responsible for marketing of the Macintosh in 1984, is a Silicon Valley venture capitalist. He is noted for bringing the concept of evangelism to the high-tech businessdate=June 2007, focusing on creating passionate user-advocates for the Apple brand. Kawasaki was a former Apple Fellow, and after leaving the company, became CEO of a pseudo-spin-off of Apple called ACIUS, which produced the 4th Dimension database program. He also started the company Fog City Software. Recently, he has been involved in the rumor reporting site, Truemors, and an RSS aggregator, Alltop.

    Kawasaki has a B.A. in psychology from Stanford University and an MBA from University of California, Los Angeles. He is Japanese American and a native of Honolulu, Hawaii where he attended the prestigious Iolani School.

    He is currently CEO of Garage Technology Ventures, a venture capital firm which specializes in high-technology start-up firms located in Silicon Valley, California.