1. Content Marketing

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    1. Mentioned In 984 Articles

    2. How to Make Your Content More Bingeable

      How to Make Your Content More Bingeable
      With over 98 million subscribers, Netflix is at the top of the digital content game. On average, subscribers watch over 90 minutes of Netflix a day. With membership and engagement like this, smart content marketers are trying to parrot Netflix's content tactics. Digitalist Magazine explains some of the reasons why they believe Netflix is so successful: Consumers want control over their content, but that doesnt mean give them everything ...
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    3. Snackable Content: Ideal for Today’s Lifestyle

      Snackable Content: Ideal for Today’s Lifestyle
      Snackable content refers to short, easily digestible content that caters to a modern audiences consumption tendencies. A reader can absorb a quick-hitting, snackable piece of content more easily than a long-form blog post. Its easier for them to share across their own networks and increases the likelihood of virality. Because reader attention span has diminished to 12 seconds as of 2016, bite-size content items have emerged as one of marketers ...
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    4. The Buyer’s Journey Doesn't Stop After Sale

      The Buyer’s Journey Doesn't Stop After Sale
      The idea of the buyer journey has evolved drastically over the past decade. Initially conceived of as a linear path from education to purchase, the journey has evolved into a fragmented, non-linear path. This is largely a result of the amount of content increasing online. Now, marketers focus on relationship building between their brand and potential customers. Content plays a huge part in that process.70 to 90 percentof the ...
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    5. Getting Started with Contributed Content

      Getting Started with Contributed Content
      Guest posts serve as a valuable way to power your businesss content engine. They allow guest contributors to reach a broader audience, and ease a publications burden of content demand. Heres how to ensure you satisfy your guest contributors interests while also meeting your organizations goals. Meeting Expectations Because most editors appreciate the benefits of contributed content, they outline expectations that need to be satisfied for new content to be ...
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  1. Feed Your Content Need

    It takes time a lot and energy to find the RIGHT content.

     

    Curata find the content on your chosen topic and intelligently optimizes based on your content needs.

     

    Want to see how Curata and keep your content flowing?

  2. Feed the Content Beast eBook

    How to Feed the Content Beast (without getting eaten alive)

    Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.

     

  3. About Content Marketing

    Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience - with the objective of driving profitable customer action.
    Basically, content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty.

  4. Quotes about Content Marketing

    1. Today's data proves what we've long believed to be true: content marketing is difficult for B2B marketers to embrace due to misperceptions that it is a resource drain, but once put in place, they find it to be very effective.
      Richard Turcott in Study Reveals That Delivering Timely, Relevant Content Remains B2B Marketers' Biggest Challenge
    2. Even though B2B companies are adopting content marketing strategies at a rapid rate, there is still a lot of confusion about exactly what content curation is, how to realistically implement it and what the expected results should be.
      Pawan Deshpande in HiveFire CEO to Educate Marketers on Implementing Content Curation to Improve B2B Marketing and SEO
    3. Content curation is an exciting space for marketers today and many are looking for guidance on how to best achieve their content marketing goals.
      Pawan Deshpande in HiveFire CEO to Help Marketers Feed Their Content Beasts at Open Dialogue's Content Marketing Conference