1. Articles from Jessie Zubatkin (Jessie)

    1-24 of 66 1 2 3 »
    1. Rand Paul: Accusations of Plagiarism

      Rand Paul: Accusations of Plagiarism

      The recent plagiarism accusations against Kentucky Senator Rand Paul highlight an important aspect of content curation: attributing sources. Buzzfeed reported that a piece Paul wrote for The Washington Times about mandatory minimum sentences contain three paragraphs that were allegedly copied almost verbatim from an op-ed written by a senior editor at The Week. Paul’s other works including speeches, book, and congressional testimony may also contain sections that may have been copied from other sources.

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    2. Content Marketing: Make it Work - Your content marketing questions answered.

      Content Marketing: Make it Work - Your content marketing questions answered.

      Last Wednesday, we held a joint webinar with Percussion Software called Content Marketing: Make it Work. Pawan Deshpande of Curata and Aaron Dun of Percussion walked through real-world examples of organizations that have tackled their content "problem." A recording of the webinar can be found here. During the webinar, our attendees posted questions to us. We did not get a chance to answer them in the webinar, so we thought we take the opportunity to do it now.

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    3. Content Curation & Joomla - A Starter Guide

      Content Curation & Joomla - A Starter Guide

      If looking to expand your library of content curation tools, Joomla is an option worth exploring. As a popular, award-winning tool, this content management system helps you to build robust websites and online applications. Used widely by organizations ranging from Harvard to IHOP, Joomla is a free tool that many use to create attractive and easy-to-manage sites.

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    4. 5 Rules for Content Curation on Twitter

      5 Rules for Content Curation on Twitter

      Twitter is a great best platforms for content curation, since its sole purpose is to allow users to share everything from brief thoughts to all forms of quality content.  Therefore, if you are thinking of trying out content curation, Twitter is a good place to start. However, you should follow some basic rules if you want to have the best chance of success with this popular social media platform.

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    5. Community Generating Benefits of Content Curation

      Community Generating Benefits of Content Curation

      Content curation is rapidly being employed by different types of web users, bloggers, site owners and social media users. There are several other benefits of content curation which make it a leading content marketing strategy. You may be familair with the main benefits of content curation, but here are a few more you may not be familar with.

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    6. Intel Launches Curated Site - Interview with Luke Kintigh, Managing Editor

      Intel Launches Curated Site - Interview with Luke Kintigh, Managing Editor

      Recently Intel launched a curated site, iQ, that focuses on providing readers with an ongoing stream of curated content. I interviewed Luke Kintigh, iQ Managing Editor and Social Media Strategist at Intel to get some insider information on the site, why they chose curation and how they envision the site in the future.

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    7. Welcoming The Huffington Post to the Content Marketing Club

      The latest word on the street (and in AdAge) is that The Huffington Post is now working with ad agencies and marketers to help them build branded websites and assist in the creation, curation and distribution of content to brands’ key consumers. The site is already working with a “major consumer-goodsadvertiser” to create a branded website that offers lifestyle-oriented content, with a team of social marketers from the advertiser tasked with generating new site content and curating existing content from The Huffington Post. Execs at AOL Advertising (HuffPo is a subsidiary) said the publisher created the new service to keep up with the evolving marketplace where brands are becoming more and more aware of the benefits of producing and sharing strong content. Sound familiar? Those of us in the content curation world have been talking about the benefits of timely, relevant content for a while now and it’s great to see yet another major name get behind the growing cause. From Coca Cola and The Big Apple Circus to Curata customers like the Yankee Group and Connance, brands get it—and so do the whopping 95 percent of marketers that had curated content in the past six months in our recent Content Curation Adoption Survey. Now, so, too, does The Huffington Post. Welcome to the content marketing club!
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    8. Vote for Content Curation Marketing Today!

      Vote for Content Curation Marketing Today!
      Exciting news! Content Curation Marketing Today has been nominated for the MarketingSherpa Blog Awards for Best B2B Marketing Blog.  In a few weeks, the MarketingSherpa folks will put the most nominated blogs in each category in a survey and have the MarketingSherpa audience vote on the overall favorite in each category for a readers choice award. We need your help! Please vote for us by posting the following comment: "I nominate http://www.contentcurationmarketing.com/ for Best B2BMarketing Blog" on http://sherpablog.marketingsherpa.com/marketing/readers-choice-blog-awards/ in the comments section. Thank you and keep curating! The Content Curation Marketing Today Team
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    9. 10 Tweetable Facts from the 2012 Content Curation Adoption Survey

      10 Tweetable Facts from the 2012 Content Curation Adoption Survey

      Our 2012 Content Curation Adoption Survey reflects that content curation has experienced significant growth in the past year and indicates that it will become even more mainstream in years to come.  To demonstrate just how lucrative content curation is in the marketing field, we have developed a list of tweetable facts that you can share with your followers.  Happy tweeting!

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    10. Upcoming Webinar: Content Curation is the cure for digital overload.

      Upcoming Webinar: Content Curation is the cure for digital overload.
      We'd like to invite you to attend a free webinar on May 17th, 1pm EST featuring Pawan Deshpande, CEO of Curata, Inc. and Steve Rosenbaum, CEO of Magnify.net and author of Curation Nation. Topic: We've arrived at a moment where the web is both a blessing and a curse. Information abundance has been replaced with Information overload. Customers must now make hard choices about what brands, publishers and sources they tune-in – and which they tune out.  The result is a need for anyone who connects with consumers to provide a rich and meaningful content mix.  That means more than content creation – it means content Curation. In this webinar you'll learn how to be heard, be found and become a go-to resource for your customers. Time: May 17th, 1pm EST Register Now: https://cc.readytalk.com/cc/s/showReg?udc=1cb1ovz98bdt
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    11. Content Curation Survey Says it’s the New “It” Thing

      Content Curation Survey Says it’s the New “It” Thing

      It should come as no surprise that content curation has become a mainstream tactic for the majority of marketers. In fact, the 2012 survey found that 95 percent of marketers had curated content in the past six months. Of those respondents that indicated they had not knowingly curated in the past six months, 100 percent of them had, by sharing an article, blog post or other content with a prospect or customer.

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    1-24 of 66 1 2 3 »
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    SXSW Update - #CurateDebate Content Marketing Bootcamp Questions Answered! How Content Curation Makes You a Social Media Rock Star Beyond Blogs and White Papers: A Recap of Pawan Deshpande’s Panel at MarketingProf’s B2B Forum Social Media Marketing and Thought Leadership Intel Launches Curated Site - Interview with Luke Kintigh, Managing Editor 5 Rules for Content Curation on Twitter Content Curation & Joomla - A Starter Guide Why Are Smart Brands Investing in Content Curation? Here's the Secret to Employee Advocacy Content Marketing KPIs: Mapping Content’s Organizational Influence How Can Content Curation Improve Your Social Selling?